Mirame Digital developed the brand identity for Retreat Kr, a new Korean skincare company in the US, from a clean slate. Our approach incorporated vibrant elements of Korean pop culture, including a bold red color palette and authentic Korean typography, to honor the brand's heritage and create a distinctive visual identity. The goal was to differentiate Retreat Kr in the crowded skincare market by being both bold and culturally resonant. The result is a striking, memorable brand that stands out, appealing to a diverse and discerning audience seeking unique and high-quality skincare solutions. This comprehensive branding effort not only emphasizes the rich cultural background of Retreat Kr but also positions it as a standout player in the competitive skincare industry.